The only map that replaces performance with presence - and strategy with self.
HER Next Era™
Where identity replaces strategy — and your presence does the selling.
You don’t need another strategy — you need identity clarity that sells.
Because when you lead from who you are, your voice, visibility, and results expand effortlessly.
When she leads, everything follows — clarity, confidence, clients, creation.
Because when identity shifts, results can’t help but multiply.
Identity is the strategy.
Frequency is the clarity.
10x HER — not the hustle.™
Who Is HER?
She’s the version of you that’s been waiting beneath the noise.
Not the performer. Not the strategist.
Not the identity you borrowed to build your success.
HER isn't someone you become - she's the part of you that's been leading all along.
The one who trusts instinct over imitation.
The one who knows that presence sells more than polish ever could.
HER is your clearest voice. Your deepest truth.
The leader your business was always meant to follow.
When you lead as HER, performance dissolves and what remains is power.
Magnetic. Effortless. Unmistakably yours.
In HER Next Era™, we build your business from her frequency - not the one you borrowed to fit in.
“The question isn’t who is HER?
It’s, are you ready to lead as her?”
The Rules Changed — You Just Haven’t Been Told Yet
What used to work in business doesn't work anymore.
The polished performance.
The perfect words.
The endless optimization.
The old era ran on imitation — strategies built from borrowed identities.
The next era runs on frequency — truth that moves because it’s real.
You can feel it.
The industry isn’t collapsing.
It’s evolving.
The women who rise next won't be the ones who optimize harder, they'll be the ones who build from who they actually are.
You’ve already mastered success.
Now it’s time to master self.
When Success Stops Feeling Like You
You built the business that works — but it’s draining your clarity, energy, and truth.
You’re not confused.
You’re just done pretending that “what works” still works for you.
The Offers. The Clients. The Numbers.
On paper, it’s everything you asked for.
Behind the scenes, it costs more than it gives back.
You Wake Up Already Behind.
Every decision feels like a tug-of-war between who you are now and who you were told to be.
You’ve Mastered the Performance.
The right strategies. The polished message. And still — none of it feels like yours anymore.
The truth?
It’s not your work that’s off.
It’s the identity it’s anchored in.
The Collapse of the Old Era vs. The Rise of the New
The world is shifting — and business is shifting with it.
We’ve entered a new frequency of leadership — one that can’t be hacked, hustled or mimicked.
This is the line between performance and presence.
Between strategy built on imitation and strategy born from identity.
The Old Era
Built on borrowed blueprints.
Success defined by external metrics — followers, funnels, formulas.
Constant rebrands to “keep up.”
Speaking to please, not to be heard.
Hustle disguised as “high standards.”
Businesses that looked aligned but never felt like home.
The New Era
Built on identity, frequency, and truth.
Success measured by clarity, self-trust, and impact that sustains.
Brands that evolve naturally because you do.
Speaking from precision — not performance.
Movement led by clean energy, not constant output.
Businesses that feel inevitable because they’re built from who you actually are.
The old era was about proving you could build something that worked.
The new era is about remembering you were never meant to build it that way.
Welcome to the Era of Identity
You can feel it - the gap between who you are and what your business still expects you to be.
The world has shifted, but your work is still built on the old frequency.
This is the tension between expansion and exhaustion — where everything works but nothing feels right anymore.
The Quiet Exhaustion You Can’t Ignore
You’ve seen it — the strategies, the noise, the constant refining.
And you can feel it too.
You’re not stuck.
You’re just leading from an identity that no longer fits.
If nothing changes, you’ll keep building more success on top of a version of you that can't hold it anymore.
The bigger it gets, the emptier it feels.
It’s not your work that’s the problem.
It’s the identity it’s anchored in.
Until your business is built from you — your design, your rhythm, your actual frequency — you’ll keep tweaking, refining, performing…
when what you really crave is to lead without shape-shifting.
Exhaustion doesn’t come from working too hard — it comes from working in a way that was never yours.
The exhaustion comes from performance.
The relief comes from presence.
The Questions You've Been Asking - But Haven't Said Out Loud
You can’t always name it — but you can feel it.
That low hum beneath your success.
That quiet sense that something’s off, even when everything looks right.
"Why does it feel like I’m saying all the right things, but no one’s really hearing me?”
“Why do my offers look perfect on paper, but fall flat when I share them?”
“Why does visibility still feel like a performance, instead of me just showing up?”
“And why, after all the masterminds and rebrands, does my business still not feel like mine?”
The truth is — it’s not that you’ve lost clarity.
It’s that you’ve outgrown the identity your clarity was built on.
Every strategy you’ve been given was designed for who you were, not who you are now.
And until your business is built for the leader you were designed to be — HER — it will always feel almost right… but never fully yours.
That’s why no amount of rebranding, refining, or “saying it better” will ever be enough.
Because what you actually need isn’t more polish — it’s HER.
The Only Mentor Who Can Take You From Outgrown Success to HER Next Era
Most coaches will hand you another framework to fit yourself into. I won’t - because you were never meant to fit.
Because the problem was never that you needed more strategy — it’s that every strategy you’ve been given was built on an identity that wasn’t yours.
I am the bridge between eras — carrying forward the brilliance of everything you’ve built, while freeing it from the perfection, exhaustion, and quiet performance that kept it smaller than your truth.
I don't burn down what you've created. I evolve it - into something truer, cleaner, and entirely yours.
This isn’t Human Design theory.
It’s Human Design embodied. Lived. Activated.
Not information - transformation.
Where your identity, voice, and vision align — so your business matches your current frequency, not the past version of you who built it.
This is not mentorship as usual.
It’s Human Design activated through my own energetic design —
The Triple Role Leadership™ Formula. This isn't a framework - it's a frequency. A leadership architecture only I can hold, because it's built from my unique design.
That's why it works - it meets you where strategy ends and activation begins.
You’ve whispered long enough.
The world's ready for your roar.
HER Next Era begins now.
The Mirror. The Map. The Movement.™
With HER Next Era , you move through one path — The Mirror. The Map. The Movement.™
This isn't another process to follow.
It's a return - to the clarity, power and precision that have always been yours.
The Mirror reveals what's real.
The Map rebuilds from truth.
The Movement brings it all to life - not through force, but through frequency.
Because when identity leads, strategy doesn’t just follow — it expands.
The Mirror — Anchor: Rooted clarity.
The Mirror is the first truly safe space you’ve had in years to see yourself - clearly without the performance.
Here, we strip away the noise.
We hold up the mirror.
And together, we reveal what’s yours — and what was built from someone else’s blueprint.
You’ll walk away anchored in your clearest voice — with decisions that feel certain and unshakable.
The Map — Wisdom Keeper: Discrenment & Design
Once you’ve seen the truth, it’s time to rebuild from it - strategically and intentionally.
You don’t have to burn it all down.
We preserve what’s working — your most aligned offers, clients, and revenue streams — and free them from the systems that silently drain you.
The result: a business architecture that amplifies your brillance and expands your ease.
The Movement — Pioneer: Innovation & Expansion
And now — we move.
This is where your new design takes flight.
Together, we shape the next era of your business - one that moves in rhythm with your identity, not against it.
You become magnetic because you’re rooted.
You lead in a way that commands trust before you even speak —
not through effort, but through energetic certainty.
By the end, you don’t just hold the mirror.
You are the reflection - activated, visible, undeniable.
The Mirror. The Map. The Movement.™ is where identity becomes strategy and strategy becomes self.
You’ve walked the framework.
The Mirror. The Map. The Movement.™
But what makes it work isn’t the framework —
it’s the frequency found in The Triple Role Leadership™ Formula.
The Triple Role Leadership™ Formula
This isn’t another framework you can download.
Or a playbook you can copy.
It’s a Human Design-rooted philosophy — built directly from my own energetic design.
The exact way I’m designed to lead, guide, and serve.
No one else can run this formula.
Because it’s not a method.
It’s lived mastery.
The Triple Role Leadership™ Formula is the fusion of my design, my roles, and my path - a path defined by shedding performance and embodying presence.
That frequency is woven into every step of HER Next Era™ — because when you lead from presence, everything amplifies.
And that's why it comes alive inside my signature framework: The Mirror. The Map. The Movement.™
The only path of its kind — created for the woman who’s ready to stop performing and start leading as HER.
This isn’t another program you have to mold yourself around.
It’s a precision-built private experience — rooted in The Triple Role Leadership™ Formula and guided through The Mirror. The Map. The Movement.™
Together, they form the living architecture of HER Next Era™ — where identity becomes strategy, and every decision moves in rhythm with your energetic truth.
Over six months, you’ll move through an evolution of of clarity, refinement, and expansion — where each conversation, reflection, and activation returns you to your most natural power.
No templates. No imitation.
Only the highest expression of leadership, resonance and design — built for your frequency, not someone else's formula.
The Investment to Lead as HER
When you step into HER Next Era™,
you’re not buying calls, sessions, or access.
You’re investing in the shift that aligns every part of your business align with who you are now —
your voice.
your visibility.
your leadership.
your offers.
your presence.
This isn’t an expense.
It’s the architecture your next evolution has been waiting for —
where identity becomes strategy and frequency becomes clarity.
Here’s the truth: you can’t fail at this, because you can’t fail at being yourself.
You’ve already invested more than this on strategies that silenced your truth.
This time, you’re not buying another system —
you’re reclaiming the business that was always meant to be built from your design.
You’re investing in clarity that rises from truth —
not performance.
Because when you lead from who you are, everything else falls into place.
HER Next Era™ is a six-month private mentorship experience designed for the woman who knows the next level of her business begins with the next level of her identity.
Founder’s Invitation
For the first time — and only during this private opening —
you're invited to step into HER Next Era™ at a special Founder's rate.
Because the future you’re building?
It deserves to be led by HER — not “someday,” but now.
Founder’s Rate — Pay In Full
$6,500 (Savings of $1,000)
✨Exclusive Pay In Full Bonuses
The Frequency Primer (Exclusive Audio)
Your private energetic activation — designed to attune your frequency to HER Next Era™ the moment you say yes.HER By Design (Personalized Snapshot)
A 6-7 page overview of your energetic design — the mirror that reveals who you are beneath the performance, and what you were always meant to embody.
Founder's Rate - Monthly Pay
$1,250/month for 6 months (Total $7,500)
Includes full mentorship access.
Bonuses are reserved for Pay in Full.
HER Full Rate (After Founder’s Invitation)
$8,000 Paid in Full
$1,500/month for 6 months
Overview of What's Included:
📞 Private Mentorship — via private podcast and high-level calls designed to move with your current frequency. Every conversation is a mirror revealing what's aligned, what's outdated and what's next.
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💌 Telegram Support — personalized energetic alignment and real-time clarity between calls. This is your space for voice-note strategy and rapid integration as your next-level self comes online.
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🌀 Six-Month Private Container — fully tailored mentoship for the woman no onger looking for more strategy - but more self. Deep. Real. Unmistakably HER.
Each detail was designed for the woman who no longer needs more strategy - she needs space to lead as HER. This is where clarity replaces confusion, truth replaces performance, and identity replaces strategy.
The real cost of waiting?
Another launch that looks perfect on paper but leaves you hollow.
Another year performing instead of leading.
Another version of success that still doesn’t feel like yours.
The truth is: your next era doesn’t wait — and neither should you.
This isn’t about doing more.
It’s about coming home to the woman who no longer needs to prove anything to lead everything.
HER Next Era™ begins the moment you decide you’re done performing your potential —
and ready to live it.
You’ve spent years building what everyone else said would make you successful —
now you’re ready to build what finally feels like you.
This isn’t about doing more, fixing more, or becoming someone new.
It’s about remembering the woman your business was always waiting for.
You’ve felt her rising — in the pauses, in the exhaustion, in the quiet knowing that what used to work no longer does.
HER Next Era™ isn’t where you start over.
It’s where you come home — to the voice, the vision, and the power that were never lost… just waiting to be led.
Before You Say Yes to HER…
I’ve already invested in high-level coaching. How is this different?
Most coaching hands you more strategy, more systems, more scripts.
But if you’re still circling the same questions, the issue was never effort — it was identity.
HER Next Era™ doesn’t ask you to fit into another framework.
It’s the one that finally fits you.
What if I’m still figuring out who I really am?
That’s exactly why this exists. You don’t have to have it all together.
You just have to be willing to release the parts of you that never fit —
so you can finally build from what’s real.
HER isn’t perfect. She’s present.
And that’s where we begin.
What if I don’t know exactly what I want next — I just know I want more?
That’s exactly where HER Next Era™ begins.
You don’t need a polished plan to step in — you need clarity.
The kind that shows you what’s yours to carry forward
and what’s ready to be released.
From our very first conversation, we anchor you in that clarity —
so you can move with confidence instead of circling question marks.
I love my business — I just feel stuck. Is this still for me?
Absolutely. Feeling stuck doesn’t mean you’re off track — it means you’ve outgrown the version of your business that once fit perfectly.
It’s not broken. It’s becoming.
HER Next Era™ isn’t about burning it all down or starting over.
It’s about reconnecting your business to your current identity — so every offer, every decision, and every move forward feels alive again.
You don’t need a new business model.
You need your business to meet the woman you’ve become.
I’m drawn to this but not sure if I’m “ready.” What should I do?
If you’re feeling the pull, you’re already ready.
HER Next Era™ doesn’t wait for perfection — it meets you in your truth.
Readiness isn’t about having it all figured out.
It’s about recognizing that something deeper in you is done performing and ready to lead.
You don’t need more time — you need permission.
And this is it.
When HER Isn’t Just a Concept — But a Frequency You Live
"Safe Container"
"Raven saw the version of me I couldn’t reach on my own — and held it with such clarity that I felt safe enough to step into it. Her questions cut straight through the noise. I’ve never felt safer or clearer in six months of masterminds than I did in one session with her."
- D.M
"Clarity and Permission"
"Raven showed me the exact identity patterns I’d been building from — the ones I couldn’t even see. In one conversation, she mirrored back the truth of who I was by design. It wasn’t just clarity. It was permission to finally build as HER."
- V.B
"Identity & Voice"
"I had no idea I was building from the wrong identity until Raven showed me. One moment cracked open a part of me I hadn’t accessed in years. Suddenly, my offers, my decisions, even my voice — they all felt like me again. Clear. Certain. Mine."
- R.J
This is what happens when you stop performing and start leading as HER —
when clarity, voice, and identity no longer compete... they converge.
HER Next Era™ isn’t about creating a new version of you.
It’s the moment you finally let the truest one lead.
Why Now — Not Someday
Every month you wait is another month spent —
– speaking in a voice that doesn’t feel like yours,
– attracting clients who match who you were, not who you’ve become,
– refining offers that no longer excite the woman you are now,
– and pouring your energy into systems that were never built for your design.
HER Next Era™ isn’t something you work toward.
It’s something you remember.
A return to the way you were always meant to lead —
on purpose, in your rhythm, and by design.
Identity is the strategy. Frequency is the clarity. 10x HER — not the hustle™
That’s the moment HER leads.
Hi, I'm Raven
I know what it’s like to build a life that looks successful from the outside — and quietly wonder why it doesn’t feel like you anymore.
To hit every milestone, earn the respect, check all the boxes…
while feeling that pull in your gut whispering, “There’s more — but not like this.”
For decades, I thrived in healthcare and leadership — guiding others through their biggest transitions while ignoring my own.
I had everything I thought I wanted, yet I was exhausted from holding it all together.
The strategy was working.
But I wasn’t.
That was the turning point — the moment I realized I’d built my success on performance, not presence.
And the woman I had become no longer fit the life I was leading.
Designed to Be HER™ was born from that realization — not as another reinvention, but as a remembrance.
A return to the truth beneath the noise.
Now, I mentor women who’ve built their own versions of success,
but can feel, deep in their gut, that they’ve outgrown the version of themselves that built it.
Women who crave a business that finally feels like home.
Who don’t want to chase another strategy — they want to lead from their design.
I use Human Design to help you decode your unique energetic blueprint, so every decision, offer, and expression of your leadership moves in rhythm with who you really are.
Because when identity is the strategy and frequency is the clarity — you 10X HER - not the hustle.
You stop performing.
You start leading as HER.
Unperformed. Unmuted. Unmistakably HER.
Every tool your business needs—in one platform.
Copyright© 2025 Designed To Be HER - All Rights Reserved. Wendy Raven LLC.
Designed to Be HER™, HER Next Era™, 10x HER by Design™, The Mirror. The Map. The Movement.™, and The Triple Role Leadership™ Formula are proprietary brands and frameworks of Wendy Raven LLC.
Identity is the Strategy. Frequency is the Clarity.™ 10x HER — not the hustle.™ Unperformed. Unmuted. Unmistakably HER.™ All rights reserved.
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